Lula wins election after final votes tallied
350 points - today at 12:31 AM
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I am glad the son of a failed coup organizer and a trump puppet didn't get elected and am hopeful for Brazils ability to self govern. Breaking free of US financial monopolies (credit cards) gives me hope they'll continue to produce and innovative into a healthier and competitive world market, but I am also tired of Lula being at the helm and wish someone else could step up and take the reigns. When someone stays in power for so long in a democracy it makes me suspicious of the legitimacy of their power. Are they popular because they are good for the country or are they popular because they have the right people with power, influence, and money on their side.
It can be better than the alternatives and still not good.
It won for Bolsonaro whose campaign nailed it in 2018. It didn’t win in 2022 because he was completely bad in dealing with pandemics (mocking people dying and saying he had nothing to do with it being president).
Now, Lula’s campaign was absolutely dead during the whole time. Until it lost in the legislative by a mile and in the President run had a partial loss in the first round. Then the campaign lit up after the partial upset.
Janones, an energetic young guy elected to legislative with good online presence led the campaign. He achieved creating a WhatsApp group with 11 million people called “Lula’s army”. He would give the directions and the people would obey almost blindly.
The interwebs (basically WhatsApp + Instagram) got flooded with this top to bottom Lula’s campaign.
The first round results made Bolsonaro very favorite. Lula victory was a huge upset. I put the merit in this incessant social media campaign.
The thing is: “centrally planned cohesive campaign” looks a lot like a cult. The point of the campaign is not critical thought or argumentation, it is incessant messaging. Think fandoms.
Bolsonaro voters pejorative nickname from past campaigns was they were all “cattle”. Because that is how they behaved online. Ironically, what worked for Lula voters this year was they behaving like “cattle”. Just reposting and following this central orders on what to post, what to say, what to dress.
The thing is, it works. Cult-like fandoms work in elections. The right won a few elections like this in the world. In Brazil, the left just learned how to do it was well.
The more mindless posters a politician has following their campaign HQ orders, the more votes they have.
Now he will face a much bigger opposition in Congress and therefore will have to find a middle ground.
I expect his policies to move even further to the right. This might pave the way for his vice-president Alckmin, a historical right-winger, to run in the 2030 elections — likely against SĂŁo Paulo’s governor TarcĂsio de Freitas, also a right-winger and considered more moderate than the Bolsonaros despite being associated with them.
(reposting my own comment from a related thread)
https://www.carbonbrief.org/analysis-lula-presidency-saved-a...
for those partying https://www.youtube.com/watch?v=4vL--PrvsJ0
Polymarket was like 80% Bolsonaro Jr to 20% Lula 7pm, 7:15 it changed to 60% Lula. There were multiple reports in the news websites about it favoring Bolsonaro which itself probably made some people vote for him.
I'm quite happy with the result tho. Let's see how the far right opposition will take this loss. I'm already expecting the worse.
Gotta look on the bright side. Bolsonaro was closer to US interests than I'd like. If the elected right wing senate manages to at least impeach some supreme court justices next year, I'm going to be OK with this.
I submitted the news too and it got flagged: